So you want a white interior, easy right? Choosing the best interior white for your walls can actually be really tricky as white isn't always white! What do I mean by that? Every paint company has a white un-tinted paint straight out of the tin which is their purest, clearest white. However due to the lack of tint it lacks a little opacity. By adding tint you not only add more opacity you also add colour or an undertone.
For example some paints have a red undertone which makes the white look a little pink. If you put this white in a room that receives late afternoon sun it may glow pink as it absorbs the colours of the sunset. A white paint with blue undertones will look icy and cold in a room that gets early morning light but look lovely in a room that gets all day sun. Tricky huh?
It is imperative that you try whites out on the wall before you purchase them and take into account the orientation of a room, which is the direction it faces. A south facing room which gets little sun is best with whites that have yellow undertones, it will warm the room up but still look white (trust me it does). An east facing room also suits yellow undertones whereas a north facing room can handle grey or green undertones and a west facing room works with blue undertones. For these reasons you may need to choose different whites throughout your home to get a cohesive look. This is where a Colour Consultant can be such a big help to get it right.
The other thing you have to be aware of is the amount of natural light that enters your home and also artificial light sources. These can have a major impact on your white depending on the type of bulb you choose. AND then you have to consider what is outside your window.
If you live surrounded by bush this will also affect the white you choose as it will reflect into the house giving your walls a green hue and you may need to counteract this with it's complimentary, that is a white with a very pale pink undertone. If you are near the ocean the sun reflecting off the water may make your white too harsh and stark so you need to tone it down a little with a white that has a grey undertone.
Below are some of our favourite whites to consider... (they may not be exact due to digital colour reproduction but you get the idea)